Thursday, August 1, 2013

Move Forward With Social Media

By Jim Goldstein Published in The Business of Photography
Move Forward With Social Media

Websites Compared

Instagram Site Type: Social Networking and Photo/Video Sharing
Cost: Free
Storage Limit: Unlimited
Mechanisms For Maximum Exposure:
a) Build a regular following with regular activity (posting and commenting).
b) Get featured in the Explore section as a popular photo. You likely need a high-frequency and quantity of Likes for your image.
c) Be lucky enough to be featured as a Recommended User.
Sharing:
a) Sharing is done less directly by Liking an image. People can peruse images curated by those they follow.
Benefits:
a) Easy to capture an image with one's cell phone camera or upload an image saved to a mobile device.
b) Cross-platform compatibility for iOS and Android users.
c) New web interface to Comment and Like photos.
Drawbacks:
a) Not able to upload photos from the new web interface.
b) No ability to share images within the network beyond your following.

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