Hasselblad Launches All New Medium Format Cameras

Celebrating 75 years of camera development, Hasselblad announced a duet of H6D medium format cameras. Built from the ground up and utilizing CMOS sensors, the 100 megapixel H6D-100c and the 50 megapixel H6D-50c bring expanded functionality and features to the Hasselblad line. Shutter speeds now range from 60 minutes to 1/2000th second and ISO options have been increased to 12800 (H6D-100c) and 6400 (H6D-50c). WiFi comes standard with the cameras and both incorporate USB 3.0 Type-C connector for speedier transfer rates. One of its dual card slots now accommodates CFast cards; the other is dedicated to SD cards. Both cameras are compatible with H lenses.

While capture rate for the H6D-100c is not yet determined, the H6D-50c can capture images at between 1.7-2.3 frames per second. And photographers who need—or want—to shoot video with their medium format cameras now have two other options besides the Pentax 645Z. The H6D-100c shoots up to 4K, while the H6D-50c maxes out at full HD.

You’ll also find an updated version of Phocus. Version 3.0 includes a new graphical interface and the ability to apply local adjustments. Shipping dates are unavailable at this time. Prices are approximately $32,817 (EUR 28900 ex. VAT) for the H6D-100c and approximately $26,004 (EUR 22900 ex VAT) for the H6D-50c.

For more details, see the press release below. Visit www.hasselblad.com for complete specifications.
— Theano Nikitas

75 years at the forefront of imagery, Hasselblad continues to innovate

Hasselblad began its journey when founder, Victor Hasselblad, refused to simply copy an aerial surveillance camera at the request of the Swedish government who asked him if he had the skills to produce a camera identical to one that had been captured. He famously said: ‘No, but I can make a better one’. The camera maker has once again, followed Victor’s philosophy and applied it to the award winning H medium format camera – launching the all new H6D.

Rather than an improvement on the existing medium format H Cameras, the H6D range has been completely rebuilt with new technical components and an all new electronic platform. The pioneering range retains the modularity appreciated by medium format enthusiasts along with iconic design elements and Swedish handmade quality for which Hasselblad is renowned.

The H6D range introduces the H6D-100c with CMOS sensor, a 100MP option and the H6D-50c with a 50MP CMOS sensor. A wider range of shutter speeds from 60 minutes to 1/2000th of a second, increased ISO range and a faster shooting rate along with USB 3.0 Type-C connector that delivers exceptionally fast file transfer. The H lens range is fully compatible and, with the choice of a faster shutter speed, can be further leveraged than with previous ranges.

The H6D-100c brings 4K video capability to medium format. The high-definition rear touchscreen LCD delivers a pin sharp live view experience and Wi-Fi as standard, a HDMI connector, for external monitor connectivity, completes the tool set.

Built-in dual card slots allow enhanced media capability; a CFast slot allows for high-speed capture and an SD card slot enables maximum compatibility. The all new platform is capable of handling the largest file throughput with speed and ease using optimised algorithms for matchless quality les.

Hasselblad’s image processing software, Phocus, has been enhanced with the new 3.0 version delivering additional features that allow you to apply local adjustments in the image and a new graphical interface that improves work flow and user experience.

Commenting on the launch Perry Oosting, Hasselblad CEO noted:“The launch of the H6D range is the beginning of a year of celebration for Hasselblad. It’s fitting that we have returned to our pinnacle medium format camera to showcase the innovation and passion that have been present in every one of our first 75 years. Our obsessive approach to optical quality and precision hand building in Sweden is at the heart of this camera.

We have retained the best and introduced the most relevant – delivering a medium format camera which we believe the Hasselblad user will fall in love with all over again.”

For a list of dealers/distributors visit www.hasselblad.com/h6d.

The Hasselblad H6D-50c is priced at EUR 22900 (ex VAT). The H6D-100c is priced at EUR 28900 (ex VAT).

Leave a Reply