Past Issues September-October 2005
September/October 2005
Gear
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Digital Projectors
Discover the alternatives for producing your own scans in-house
So you've managed to schedule a meeting with a big ad agency or an art director you've been pursuing, or you've been invited to present your work to a roomful of peers, admirers, hungry students and overall photo junkies. Any of these circumstances are exciting events in your career. After all, the effort and dedication you've put into the development of your work is being recognized, respected and possibly considered for some big jobs on the horizon. You'll want to make an impact, be unforgettable. Bringing your printed portfolio, like every other photographer, is an option. Or, you can go big.
Profiles
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David Sacks - Creative Fusion
David Sacks keeps his imagery fresh by seeking a balance between work that pays the bills and work that energizes the soul
David Sacks would like to be doing more work for free. “Advertising photography is a great way to make a living given the budgets, but it's not the most meaningful thing you can do with your time,” he charges. “Being able to use my camera to help people—especially for those who can't help themselves—is very fulfilling and worthwhile.” Sacks wishes he could do more of the latter, but finds his workload prohibitively taxing. He strives to strike a balance between personally rewarding photography and commercial work that generates revenue.
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Hywel Jones - A Minimalist Sensibility
Hywel Jones relies on simplicity and spontaneity to create images that reveal a keen appreciation of form and beauty
Simplicity. From the beginning of his professional career, the idea of simplicity has stayed with Hywel Jones and remains a guiding principle to this day. With his equipment, his lighting techniques and even his approach to retouching, Jones believes that less is usually more.
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Jill Greenberg - The Look Of Greenberg
Dubbed 'The Manipulator,' photographer Jill Greenberg won't let technology dictate her distinctive style
Standing in the checkout line at the grocery store, the latest edition of Los Angeles Magazine caught my eye. A very confident beagle donned the cover, the pure breed's tongue stretching upward and winding around the top rim of its black nose. There was a clean pop to the image with slight highlights falling around the sides of the dog's face and ears. Besides the technical aspects presented through the use of lighting and digital manipulation, there was an emotion, a distinctive personality that the photographer had managed to capture. “I know that style,” I thought. “That's Jill Greenberg.”
Technique
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The Art Of The Up-Res
Getting beyond the limitations of your camera's native resolution is an art and a science
Don't let anyone kid you; size really does matter—when it comes to digital capture, that is. But what you do to get that size is even more critical. Before we get to the process, let's cover some ground rules.
Business
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Dealing With Image Theft
Making your site stand out in the vast universe of the World Wide Web is key to generating interest and ultimately business, but the hot design also can attract some unscrupulous and sticky fingers
In fashion, we use the word “look” to describe someone's style. Why we don't use the word “style” to describe someone's style, I'll never know, but there it is. It's a person's look that differentiates him or her from the rest of society at large. Oh, you know, “She has such a fabulous retro–'80s twist on a contemporary red–carpet look.” Our look is important to us.
