Trust our professional tips for using a digital camera to take your images to the next level. Our advanced digital camera techniques cover a wide range of topics to help you get the most out of your setup.
It was a fairly innocuous start. A hastily assembled, last-minute project conceived and shot in 14 straight hours, edited together in three hours (no time for color correction) and a quick posting to a blog with the link to the completed five-minute short. This was as close as you could get to a straight line from the camera to the web. Read More...
Dr. Ben M. Corpus, Vice President for Student Development and Enrollment Management and Dean of Students of Baruch College, approached Duggal Visual Solutions recently with a fundamental request. The goal was to “communicate the standards of academic excellence and professionalism” that define Baruch College in a public forum.
There are special considerations to take into account if you're shooting RAW and you want to be sure that you're getting a proper exposure
You wouldn't think changing image capture from film to digital photography would require a new way to think about exposure, but it may, depending on how you use your digital camera. This is because a digital camera sensor behaves quite differently from how film and our human visual system respond to light intensity.
When Epson wanted to photograph one of the world's rarest automobiles to test a new printer, they went to Stage 3 Productions in Detroit, where the staff knows how to generate maximum resolution
The next best thing to driving a $1.3-million Enzo Ferrari is photographing one. Epson America challenged us to photograph the legendary car in our studio at Stage 3 Productions and create the most detailed digital files possible. Dan Steinhardt at Epson specifically asked for a final file that was unflattened, 16-bit, Pro Photo RGB-captured to the highest resolution possible. Using a Sinarback 54HR, P2, the final size after retouching would be in the gigabytes.
Web-designed content may be the destiny of commercial advertising. Rolex's new photography campaign offers a panorama of what the future holds.
While Web-based sales get bigger and bigger, companies are focusing on advertisement solely for an Internet-based constituency. New ad techniques are being birthed directly for the Web, and the possibilities of computer and mechanical technologies are being put to the test with every fresh idea. A new campaign by Rolex, its Extraordinary Watches series, is designed to showcase nine distinctive Oyster Perpetual models. Each set incorporates an omnidirectional display, encompassing the “world” of each watch by presenting video, animation and still-photography interpretations of its lifestyle and particular advantages.
Getting color right isn't just about the scientific quantities of the Kelvin scale and wavelengths of light; it's also about emotion and creativity.
Personal creativity comes from the “sweat” of making great pictures. Get the balance with powerfully effective imaging tools; it's choice, not chance! Let's examine the balance of color. Deeply involved with digital, I draw upon film experience and knowledge about color rendering. Balance has always been a key factor. Film photographers choose a film for its color rendering, but digital photographers make the same decisions through observation and their camera's and software's digital tool control; digital provides a broader range of personal control.
Dust is a serious issue for digital shooters. If you have persistent dust spots on your image sensor, it might be time to consider that your gear bag could be the culprit.
Most photographers have never cleaned a camera bag. Basically, you're looking to get rid of dust and other small contaminants. A quick once-over with a vacuum, taking special care to get into cracks and corners, will do a good job of eradicating most of the problem.
Myth: Images must be underexposed to prevent highlights from being blown out, and if one is shooting RAW, this underexposure is easily corrected later
On the surface, keeping highlights from being blown out is a good idea. Once their brightness passes the threshold of a sensor, detail is lost. No amount of Photoshop work will bring back the detail in those highlights, though there are some fixes that can fill in washed-out highlights. For an efficient workflow, you never want to needlessly increase your work in Photoshop.
When Epson approached Jeff Schewe to photograph their latest professional printer, they wanted something different
This story started last spring when I received a phone call from Dan (aka Dano, as in “Book 'em, Dano”) Steinhardt from Epson, asking me if I might be interested in doing a shot for Epson. At the time, he was his usual circumspect self, hinting that the “thing” I might be shooting was bigger than a breadbox and would sit on a desk—yeah, like I didn't assume it was a printer—but he steadfastly refused to allow the discussion to progress to further speculation on my part. I said yes.