Sony used innovative technology and perceptive insights to woo shooters from other brands. But will it last?
This exploded-view display of the Sony a7R was on display in the Sony booth during the 2014 Consumer Electronics Show.
In January of this year, veteran New York Times photographer Doug Mills, who has shot for the newspaper’s Washington, D.C., bureau since 2002, appeared on C-SPAN to discuss various aspects of his photography. During the interview,...
The Sony FE 400mm F2.8 GM OSS lens is remarkable on many levels. First, it’s smaller and lighter than any that have come before. It’s silent, fast and very accurate when paired with the Sony a9 camera. But to stop there would be a mistake. It’s the longest and fastest full-frame, super-telephoto lens designed specifically for mirrorless technology,...
Third-party lens for Sony shooters provides great value for the money
Text & Photography By David Schloss
With the release of Tamron’s new 28-75mm F/2.8 Di III RXD for the Sony full-frame mirrorless camera, the company joins a very limited group of manufacturers making native autofocus lenses for Sony’s FE mount. Effectively doubling the number of members by joining this club, Tamron joins Zeiss in developing full-function lenses specifically for the...
There are few items in the digital photographic chain more important than the monitor, as it’s literally impossible to accurately evaluate and edit digital images without an accurate display. Monitors need to be sharp, color accurate and easily able to be brought into calibration so that the results are the same when images are shared with other calibrated...
What does the mirrorless revolution mean for the photographer?
By David Schloss
Revolutions are tricky things. Sometimes they spring up overnight, transforming a landscape in unpredictable ways. Other times, though, they creep up on people, providing plenty of advanced notice but not always a lot of forethought.
The digital photography revolution happened suddenly, and it brought huge changes to the photographic landscape. Companies...
A high-powered panel for video or still photography
Text & Photography By Daniel Brockett
The Gemini on the job.
An Innovator In Lighting
Litepanels has always been an innovative company. Ever since its formation in 2001, Litepanels has been a name synonymous with serious LED lighting used in all kinds of production. Today, the Litepanels Astra is one of the most ubiquitous LED panels in the business. Over the past few years, though, the...
Two unique storage options for the prolific photographer and videographer
By David Schloss
Wallis Simpson, Duchess of Windsor, is famously credited with saying “you can never be too rich or too thin,” although for the photographer and videographer, that maxim might better be “your computer can never be too fast or have too much storage.”
Creating the bits and bytes of a digital photography or videography workflow is the everyday business...
One light, endless possibilities for still + motion work
The Rotolight Neo 2 is an exciting hybrid, designed for an age where photographers and videographers increasingly are the same person. The Neo 2 is a high-powered, consistent LED light, but it has a superpower, one that makes it more versatile than just about any LED on the market.
The Neo2 is a high-quality, precision-built and color-accurate LED system,...
As mirrorless and DSLR systems become more powerful, a confrontation between them is brewing
In the annals of photography, it’s likely that 2017 will be recognized as the year in which the dominance in the digital photography camera market shifted from DSLR to mirrorless designs. That’s not to say that 2017 marks the demise of the DSLR, but instead, the first year in which it’s no longer possible to point to a number of key SLR strengths—most...
The right lighting gear will allow you to take total control of lighting when your studio is the great outdoors
There are lots of reasons to make portraits outdoors. First and foremost, you avoid the expense and space requirements of setting up a studio. And since most studios are equipped with artificial lighting and modifiers, there’s a lot of gear to buy, too. Outdoors, however, you’re given the gift of one of the most powerful and beautiful light sources...
These tech items, gadgets, gizmos and services can make life better for any creative
Get a group of shooters together, and talk will soon turn to the various accessories inside our camera bags. Because we all like to take better photos with less effort, we spend a lot of time discussing the accessories we use to improve our photography. I’ve spent countless hours debating the best flash trigger or circular polarizer, and I’ve hunted...
Choosing the right paper for your photo’s subject to create exceptional fine art prints
Cheryl Walsh prints “The Ascension of Salacia” on Canson Infinity Edition Etching.
When Cheryl Walsh isn’t submerged in her swimming pool shooting fine art portraits of models or on dry land creating portraits for high school seniors, she can be found at her computer, preparing to bring her images to life through prints. With a dual photography...