Nikon D850 In Development

Nikon D850
Nikon took the unusual step of preannouncing a new camera, the Nikon D850, though no specific details of the camera’s specifications have been released, other than the fact that the FX-sensor camera will replace the D810 and will be, according to company’s PR, “high-resolution, high-speed,” and will target photographers shooting “landscapes, weddings, sports, fashion and commercial” images.

Since the company mentioned both the speed and the resolution of this camera, it’s possible that the D850 will replace both the D810 and the aging D750. Announced in 2014, the D750 was a scaled-down version of the Nikon D4, with the same sensor and autofocus, but lower frame rate (and some other differing features). It served as a second body for photographers shooting primarily with the D4, or as a main camera for photographers who wanted the image quality of the D4 but didn’t need the entire package.

The Nikon D810 is certainly high-resolution, but it’s never been referred to as being high-speed. That the D850 will have both may signify that the D750 and the D810 are both combining into a single package.

We’ll have details of the new camera when Nikon releases them, at an undisclosed future date.

The D850 announcement is also intended to coincide with the 100th anniversary of Nikon’s July 25th establishment. Learn more about the development of the D850 at nikonusa.com/d850.

See the press release below:

DEVELOPMENT OF DIGITAL SLR CAMERA NIKON D850

 MELVILLE, NY (July 25, 2017) –– Nikon Inc. is pleased to announce the development of the next generation full-frame, high-resolution, high-speed digital SLR cameras with the upcoming release of the highly anticipated Nikon D850. This announcement coincides with Nikon’s 100th anniversary of its establishment, which is celebrated today.

The D850 will be a formidable tool for creators who will not compromise on exceptional image quality and versatility, including both aspiring and professional photographers as well as hobbyists who capture landscapes, weddings, sports, fashion, commercial imagery and multimedia content creators.

The D850 is the successor to the D810, which has been highly praised by its users for offering extremely sharp and clear rendering, with rich tone characteristics. This powerful new FX-format digital SLR camera is engineered with a range of new technologies, features and performance enhancements that are a direct result of feedback from users, who demand the very best from their camera equipment. The D850 will exceed the expectations of the vast range of photographers that seek the high resolution and high-speed capabilities that only a Nikon of this caliber complemented by NIKKOR lenses can offer.

To learn more about the Nikon D850, please visit nikonusa.com/d850.  Information regarding the release of this product will be announced at a later date.

Nikon 100 Year Anniversary

Since the company was established in 1917, Nikon has cultivated its status as a pioneer of optical technologies around the world. Guided by a corporate philosophy of “Trustworthiness and Creativity,” Nikon provides a wide range of products and services globally by harnessing advanced opto-electronics and precision technologies. Nikon is proud to celebrate its 100th anniversary in 2017.

For more information about Nikon’s 100th Anniversary, please visit www.nikonusa.com/100th

About Nikon

Nikon, At the Heart of the Image™. Nikon Inc. is a world leader in digital imaging, precision optics and photo imaging technology; globally recognized for setting new standards in product design and performance for an award-winning array of equipment that enables users to tell their stories through amazing photos and videos. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 compact interchangeable lens camera system and KeyMission line of action cameras. Nikon Corporation, the parent company of Nikon Inc., recently announced the production of 100 million NIKKOR lenses in 2016, creating a new milestone in Nikon’s heritage of superior optics. For more information, dial (800) NIKON-US or visit www.nikonusa.com, which links all levels of photographers to the Web’s most comprehensive photo learning and sharing communities. Connect with Nikon and other photographers on Facebook, Google+, Twitter, YouTube, Instagram, Vimeo and Flickr.

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Specifications, equipment and release dates are subject to change without any notice or obligation on the part of the manufacturer.

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