Canon Expands Entry-Level Offerings With EOS M50 And EOS Rebel T7

Canon adds some outstanding choices to their entry-level lineup
Beginners who are looking into upgrading from their smartphone cameras to entry-level interchangeable-lens cameras have two new outstanding options to consider. Canon has recently expanded its lineup of digital cameras with the EOS M50 and the EOS Rebel T7. The EOS M50 Interchangeable Lens Camera is the first in the EOS M-series to come with 4K video... Read more

Sony a7 III Breaks $2000 Barrier, Brings New Features

The refresh to the a7-line brings new features, functions and arrives at a price point that's perfect for wedding and other photographers.
Against the backdrop of the WPPI wedding and portrait show, Sony unveiled the new a7 III, an update to their now-long-running a7 camera line. At a live press event, the company talked about their sensors, and how they have helped Sony develop a loyal following of photographers and videographers. The new a7 III, which the company referred to as the “basic... Read more

Tamron Announces 70-210mm F/4 Telephoto Zoom Lens, Upcoming Sony Mount Lenses

Tamron's new zoom lenses are geared for outdoor photographers and Sony full-frame mirrorless cameras
Tamron has recently made two big announcements especially relevant to outdoor photographers and mirrorless camera users. First, they introduced the 70-210mm F/4 Di VC USD (Model A034), a compact telephoto zoom lens for full-frame DSLR cameras. Next, they revealed plans to improve and expand their roster of lenses for Sony full-frame mirrorless cameras... Read more

Tokina Announces FíRIN 20mm F2 FE AF Prototype For Mirrorless Cameras

AF prototype of Tokina's FíRIN 20mm F2 FE will be on display at CP+ 2018
Kenko Tokina Co., Ltd. has recently announced that a prototype of the Tokina FíRIN 20mm F2 FE AF will be on display in the upcoming CP+ Camera & Photo Imaging Show 2018, March 1-4. It’s set to be the second prime lens to join Tokina’s premium “FíRIN” lens series for mirrorless cameras. It will also be the anticipated... Read more

Nikon To Live Stream Photographer Talks At WPPI 2018

Here's your chance to watch WPPI photographer presentations in the comfort of your home
While we don’t usually list trade show events from manufacturers, this fantastic learning opportunity from Nikon is worth getting the word out about. If you can’t make it to this year’s Wedding & Portrait Photography Conference & Expo, you can instead tune in to Nikon’s livestream WPPI presentations from February 26-28. Most... Read more

X-Rite Announces i1Studio 1.1 Updates For Color Management Workflow

New feature makes color management workflow for printing profiles more efficient and flexible
Photographers, filmmakers and designers looking for a reliable color management solution may benefit from the recent i1Studio 1.1 updates announced by X-Rite. The “capture through print” solution ensures accurate, precise and intuitive color for all kinds of visual projects across all devices and through printed materials. The main component... Read more

Ricoh Announces Pentax K-1 Mark II And Upgrade Service For Pentax K-1

The new PENTAX K series flagship camera is compact, weather-proof and equipped for low-light shooting
Ricoh has recently introduced an upgraded flagship model of the PENTAX K series camera line, geared to produce improved image quality and enhanced performance even in challenging shooting conditions. Replacing the PENTAX K-1 35mm full-frame DSLR launched in April 2016, the PENTAX K-1 Mark II is a compact, rugged, and weather-resistant model equipped... Read more

Fujifilm’s New X-H1 Is The Highest Performance X Series Camera

Fujifilm's highest performance X Series camera boasts of exceptional video capabilities
Fans and long-time users of Fujifilm’s successful X Series cameras now have a new high performing option to consider for both still photography and video projects. The newly launched FUJIFILM X-H1 is especially geared to provide professional video capabilities, being the first in the X Series to feature an in-body image stabilization (IBIS), a... Read more

ZEISS Loxia 2.4/25 Is A New Wide Angle Lens For Sony E-Mount

ZEISS gives Sony photographers a new wide angle option for landscape and architectural photography
ZEISS has recently expanded its Loxia lenses for Sony Alpha mirrorless cameras with the ZEISS Loxia 2.4/25. The new compact wide-angle lens is geared to be especially useful to landscape and architectural photographers. As the new member of the Loxia lens family, it promises to deliver high resolution and low distortion throughout the image for the... Read more

Sigma to Introduce New 14-24mm F2.8 Art Lens At WPPI 2018

Sigma's new wide aperture zoom lens is geared towards wedding and event photographers
In time for the WPPI 2018, Sigma has announced the debut of its new 14 – 24mm F2.8 Art Lens during the upcoming conference and expo from February 26 – 28 in Las Vegas. The wide aperture zoom lens is the latest to join the company’s robust line of Sigma Global Vision and Cine lenses. Geared towards wedding and event photographers, the... Read more

Adobe Announces Updates for Lightroom Classic CC and Lightroom CC Ecosystem

Adobe promises improved workflow for photographers with key Lightroom updates
Adobe has recently got the word out on some great updates for the Lightroom Classic CC and Lightroom CC ecosystem. Both Lightroom versions promise improved performance and key features to help photographers optimize their workflow. For Lightroom Classic, Adobe has worked with Intel to introduce optimized CPU and memory usage for improved performance... Read more

Panasonic Announces Compact GX9 and ZS200 LUMIX Cameras

Panasonic heats up the high-end compact travel market with new Lumix releases
Panasonic has proudly announced two new models to its roster of LUMIX cameras, heating up the high-end compact travel camera market. The 20.3-megapixel LUMIX GX9 is a sleek new single lens mirrorless camera geared towards those keen on shooting vibrant, high-quality images in high contrast and true-to-life color. The new L.Monochrome D mode is added... Read more